Segment your contacts into similar groups for maximized relevance and targeting of your email campaigns.
Use advanced search tools to organize your contacts into subgroups and segments. Then send personalized emails they love to open – and increase engagement and conversions.
Even if you're new to segmentation, GetResponse allows you to quickly create custom search filters based on countless combinations of conditions such as:
Isolate groups based on one condition or mix many conditions to reach every group of contacts with custom-made offers. The number of scenarios you can create is limitless.
Use one simple screen to isolate specific contacts, then view and modify their details.
The advanced search panel helps you create tightly focused groups of contacts and address them with a dedicated and engaging offer tailored to their needs and profile.
Browse search criteria available in the Search Contacts panel.
As you refine your search, you can immediately view the total results on the counter. When you’re happy with your segment, select 'Show contacts' to continue and apply more actions to the contacts in the search you defined.
Through your Search Contacts panel, you’ll also be able to:
View contacts’ details at a glance: autoresponder sequence day, subscription source, contact status, and contact type. Browse contacts that are unsubscribed, blacklisted, removed, unconfirmed, or undelivered. Or select only valid contacts – all with just a click.
29% of marketers use basic segmentation as form of list management. They use 2-5 criteria for targeting, e.g. demographics, category of interest (B2C), industry, or role (B2B).
Email list segmentation is key to delivering the right, personalized content to the right recipient. Yet 50.4% of email marketers don’t segment their email list at all.